Being divorced for several years, I have tried my hand at online dating, experimenting with a number of different sites, and I know from experience that for someone new to the process, it can be rather intimidating and confusing.You might be wondering which site is best for you, and if you should bother paying for a membership or not.
These jobs have been incorporated either at division level, or directly into some of the brand teams.
Other more traditional marketing roles have changed somewhat, with the arrival of the process we call IMC, or Integrated Marketing Communication, which now requires marketing managers to take total charge of rolling out the setup, even on digital channels. Are you committed to having a uniform digital strategy for all of them?
Could you tell us more about the way you engage your customers in dialogue on the social networks?
At the present time, social media strategy is really what our brands are really focusing on at L’Oréal Luxe.
We provide them with a set of tools and a way of working so they can communicate their own strategy.